Fri 23/12/2016 - 18:18 EST

Super Bowl TV Audience In Canada

Super Bowl TV Audience In Canada
The Super Bowl is not just a big deal in the United States, but all across North American - with millions of Canadians tuning in every year. From viewers each year to the global proportion here are some Super Bowl tv audience analytics.

While the Super Bowl continues to expand its present across the world, one place outside of the United States where it has been steadily popular for decades now in Canada. With millions of Canadians turning in every year for the big game, the Super Bowl has become one of the biggest annual events in Canada for football and non-footballs alike.

Super Bowl TV Ratings In Canada

Where reliable data is available, the audience for the Super Bowl shows just how massively popular the game is in Canada. The chart below shows just how many Canadians tuned in between 2012 to 2016. The highest Canadian in the last five years audience was the Seattle Seahawks-New England Patriots game in Super Bowl XLIX. 

Super Bowl Ratings In Canada

The most watch program each year from 2013 to 2016 in Canada has been the Super Bowl beating the likes of the Academy Awards, NHL Playoffs and the Grey Cup. 

Global Proportion Of Canadian Watching The Super Bowl

Reliable global television ratings for the Super Bowl are not entirely available for every year, but solid numbers are for 2013 and 2016. Of the total global audience in those two iterations of the game – Canadians represented 4.50% (2013) and 4.97% (2016).

Many of the other countries around the World where the NFL is popular (England, Germany, and Australia) are in very different time zones than North America which impacts the ratings for a game which starts anywhere from midnight to noon on a Monday. The place outside of Canada where the game draws a large audience is Mexico – which has averaged close to 20 million viewers or the last few years (or just under 12% of the global audience). 

Future Considerations And Super Bowl Betting

Patriots +200 +220 +200 +200
Cowboys +400 +500 +400 +400
Seahawks +650 +550 +550 +550
Steelers +900 +1000 +1000 +1000
Raiders +1200 +1200 +1200 +1400
Chiefs +1600 +1600 +1600 +1600
Packers +1600 +1200 +1600 +1400
Falcons +1800 +1600 +1800 +1600
Giants +2000 +1600 +2200 +1800
Lions +2500 +2500 +2500 +2800

With the advent of streaming, ratings for sporting events are becoming a little trickier to decipher. While television remains the most popular and reliable option for sports fans, streaming is quickly becoming catching up and may one down supplant TV as the number one option for sports fans.

Over time, numbers will begin to reflect people who are streaming games but for now, data only includes TV ratings. The other thing to consider which may also be key for drawing in more viewers is the inclusion of American commercials in the Canadian broadcast.

A continually argument for the great and humorous commercials that Americans are treated to be shown in Canada. A recent poll showed 23% of people considered commercials to be the most important part of the game (second to only the game itself at 46%). If the commercials were to be shown in Canada, one could speculate (or even wager on) higher ratings.

Speaking of wagering on, betting on the Super Bowl is massive. Unlike any other game of football throughout the season, the Super Bowl offers a massive array of betting options from player and game props to the color of the winning teams Gatorade, to over/under betting on chicken wings consumed on that day and even total viewers in the United States.

For many Super Bowl betting begins with NFL Futures earlier in the season, but for though looking to wager on more than just a winner – these NFL betting options help turn the Super Bowl into arguably the biggest betting event of the year.

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Away Score Home Money Line
Monday 02 October
FT Washington Redskins 20 - 29 Kansas City Chiefs +230 -286 Odds
Thursday 05 October
FT Patriots 19 - 14 Buccaneers -192 +170 Odds
Sunday 08 October
FT Carolina Panthers 27 - 24 Detroit Lions +120 -130 Odds
AOT San Francisco 49ers 23 - 26 Indianapolis Colts +100 -120 Odds
FT Buffalo Bills 16 - 20 Cincinnati Bengals +135 -156 Odds
FT New York Jets 17 - 14 Cleveland Browns -125 +105 Odds
FT San Diego Chargers 27 - 22 New York Giants +145 -167 Odds
FT Jaguars 30 - 9 Pittsburgh Steelers +280 -370 Odds
FT Arizona Cardinals 7 - 34 Philadelphia Eagles +230 -286 Odds
FT Tennessee Titans 10 - 16 Miami Dolphins -105 -116 Odds
FT Baltimore Ravens 30 - 17 Oakland Raiders +140 -156 Odds
FT Seattle Seahawks 16 - 10 Los Angeles Rams +113 -122 Odds
FT Green Bay Packers 35 - 31 Dallas Cowboys +120 -141 Odds
FT Kansas City Chiefs 42 - 34 Houston Texans -130 +110 Odds

Category : Business

Tag : Football , new england patriots , nfl , seattle seahawks , Super Bowl

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